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Expert Conversations
What contractors need to know about READYSLATE's loyalty program
By Emma Peterson. READYSLATE's three-tier loyalty program combines training, marketing resources and financial incentives to help contractors succeed. Each contractor program has different requirements and perks for those who join them. To learn what makes READYSLATE’s contractor loyalty program unique, Karen Edwards brought their product manager, Pablo González Rodríguez, onto ...
Building a roofing business around trust
By Jesse Sanchez. Sharing how industry roots, customer care and manufacturer support have shaped their approach to roofing. During this live Roofing Road Trips® interview from The Coffee Shops™ sound stage at the CertainTeed Business Builder Workshop in Chicago, Nate Holmes and Jenny Bowling discussed their paths into exterior construction. ...
Building scalable roofing systems through accountability
By Jesse Sanchez. Learn why documented processes and consistent accountability are essential for sustainable roofing company growth. On this episode of Roofing Road Trips®, Heidi J. Ellsworth spoke with Matt Parks, founder and chief product and innovation officer at ContractorHUB, about the operational challenges that emerge as roofing companies grow. ...
Raising the bar for polyiso
By The Coffee Shops™. A closer look at the genius behind the ImpactR-7™, a sustainable and hardy polyiso solution for the modern roof. Proper insulation is vital to completing a proper roofing installation, and many contractors turn to polyiso insulation panels as their go-to solution. In particular, ...
Innovating solutions for the labor shortage
By Emma Peterson. As labor shortages continue to impact roofing, Versico Roofing Systems is creating solutions that simplify installation and help crews maximize productivity. These days, because of factors such as an aging workforce, immigration policy changes and lack of trade education, the term “labor shortage” feels as commonplace as ...
Keep calm and lock on
By The Coffee Shops™. Having the right latch system is critical to ensuring success and unit integrity for any storage business. In an episode of MetalCast™, host Karen Edwards sat down with Andrew Wilson, chief engineering and innovation officer for Central States Manufacturing, to discuss the importance of high-quality ...
Keeping the human connection in an AI-driven business
By Jesse Sanchez. How contractors can use artificial intelligence to improve efficiency without sacrificing trust, authenticity or personal relationships. Artificial intelligence (AI) can help roofing contractors save time, standardize processes and improve communication, but Michelle Miller, the president of Creativate, believes technology should support human relationships rather than replace them. ...
Turn invoice errors into recovered revenue
By Jesse Sanchez. InvoiceIQ helps contractors identify supplier overcharges, automate invoice processing and gain greater confidence in their financial data. As contractors grow, reviewing every supplier invoice can become nearly impossible. On this episode of Roofing Road Trips®, John Albright, InvoiceIQ founder, explained how technology can help businesses uncover billing ...
Roof restoration gains ground as owners seek lasting value
By Jesse Sanchez. Sustainability, labor availability and rising reroofing costs are creating new opportunities for contractors who understand when and how to restore existing roofs. Roof restoration is becoming a more prominent option as building owners look for ways to manage costs, extend roof service life and reduce disruption. During ...
Tremco enters the retail market
By Emma Peterson. Learn about the Vulkem® Pro Series, Tremco’s first step into the retail sealant market. Tremco Roofing Products has long been a leader in commercial markets for roofing and waterproofing products. With their new Vulkem® Pro Series, they are taking that expertise into the retail space for the ...
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