Expert Conversations
Breaking the tech barrier
By Jesse Sanchez. If even tech companies bring in experts to get it right, it just proves that smart support leads to better results. When it comes to adopting new software in the roofing industry, the biggest hurdle isn’t getting the tools themselves, but rather, it’s figuring out how to ...
September is National Suicide Prevention Month
By Emma Peterson. Staying safe on the jobsite is about more than just proper PPE and tie-offs, it’s about having the hard conversations. In the United States, suicide is one of the leading causes of death, claiming the lives of almost 50,000 people in 2022 alone. In that same year, ...
Leveling the playing field
By Jesse Sanchez. Digital tools are helping small contractors stand toe-to-toe with industry giants. In an era dominated by e-commerce giants and rapid digital innovation, smaller roofing contractors often feel the pressure of keeping up. But according to Travis Harvego and Matthew McDaniel of ROOFLE, a software company built by ...
Dodging LEGOs and life’s curveballs
By Emma Peterson. Learn about Lillianne Dunstall’s journey into the roofing industry. Everyone’s journey into the roofing industry is unique. In this Roofing Road Trips® episode, Heidi J. Ellsworth visits with Lillianne Dunstall, former chair of Canada National Women in Roofing (NWIR) and the author of The Unlikely VP, ...
Walking through WRE 2025
By Emma Peterson. Joel Viera and Alec Ward share what to expect from this year’s Western Roofing Expo! In a new episode of Roofing Road Trips®, Megan Ellsworth sat down with the leadership team behind the Western States Roofing Contractors Association (WSRCA) to talk about the upcoming Western Roofing Expo ...
National Women in Roofing’s Rising Star of 2025
By Jenny Yu. After diving into the roofing world six years ago, Sarah Sutton-Shouse works with a team of incredible women to elevate the industry every day. When Sarah Sutton-Shouse won a National Women in Roofing (NWIR) award at the International Roofing Expo (IRE) 2025, she was stunned. She ...
Board and Batten: A better siding alternative
By Jenny Yu. Learn about Central States Manufacturing’s popular new metal cladding product that boasts durability, longer life cycles and classic aesthetics. In an episode of Roofing Road Trips®, Megan Ellsworth sat down with Melissa Dunson, director of marketing at Central States Manufacturing and Chris Morris, Stonegate CEO and ...
671 Karna-Seal: A silicone sealant solution
By Jenny Yu. KARNAK’s sealant is durable, weather-resistant and ready to use. Years ago, sealant products were specifically geared toward asphalt roof systems since they were the most prevalent. Today, asphalt is still a popular roof choice, but there’s also been a rise in single-ply membrane roofs, therefore roofing contractors ...
Offering contractors a lighter path to premium roofing
By Jesse Sanchez. A real slate roof without the weight or labor burden? READYSLATE might just be the game-changer contractors didn’t know they needed. In this episode of Roofing Road Trips®, host Heidi J. Ellsworth sat down with Morgan Cathey, sales director at Vermont Slate Company, to talk about a ...
Charting the growth of solar
By Emma Peterson. As the popularity of solar continues to rise, diversifying your offerings has become crucial to success. In a new episode of Roofing Road Trips®, Karen Edwards hosted a panel from ABC Supply for a discussion about the growing demand for rooftop solar. On the panel was Anthony ...
UP TO THE MINUTE
