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Cool Roof Rating Council (CRRC)
The People’s Choice is the MAX PVC membrane!
By Emma Peterson. Learn about the Elevate product that took home the 2026 People’s Choice award at the IRE Innovative Product Showcase. At this year’s International Roofing Expo (IRE), professionals from across the roofing industry came together to learn, explore and grow. One of the biggest parts of the show ...
Meet the 2026 CRRC Conference guest speakers
By Emma Peterson. Learn about the three experts who will be presenting at this year’s CRRC Conference. The Cool Roof Rating Council will be hosting their annual conference from June 16-18, 2026, at the Thompson San Antonio Riverwalk hotel! This three-day event gives both CRRC members and nonmembers the ...
The market shift driving metal roofing
By Dani Sheehan. Understand how resilience, energy efficiency and long-term value are reshaping roofing conversations. From increasingly destructive hailstorms and hurricane-force winds to rising insurance premiums, higher energy costs and evolving building standards, homeowners and property owners are rethinking what role their roof plays in performance, longevity and resilience. As ...
From skylines to sidewalks, concrete is heating up
By Emma Peterson. Understanding the urban heat island effect and how cool pavements can save lives. When we think of over-exposure to the elements and injuries related to weather conditions, we often think of the risks of freezing. But just because we are out of the cold most of ...
The role of CRRC product ratings in enhancing community resilience
By Emma Peterson. The Cool Roof Rating Council is simplifying access to cool surface performance data that can help us build healthier cities. Our built environment is heating up and with that comes health and energy resilience issues in our communities. In fact, an article by Beatriz Cardenas, Shazabe Akhtar ...
Meet the ace in the industry’s back pocket
By Emma Peterson. From chemical thumbprints to troubleshooting material regulations, ACE Laboratories helps the roofing industry develop smarter products. On a new episode of Roofing Road Trips®, Megan Ellsworth got to sit down with Erick Sharp to talk about ACE Laboratories. ACE is a full-service analytical testing lab that ...
Test before you invest: Win a free roof coating
By The Coffee Shops™. See how a proven coating system can elevate your restoration projects without the upfront risk. General Coatings Manufacturing Corp is bringing back its popular giveaway to give contractors a risk-free way to put one of its top-performing EVERROOF® coatings to the test. Enter by May 1, ...
Membership Research Project
Are you a roofing contractor or manufacturer who stands out in the marketplace because of your focus on sustainability? Would networking with professionals in the cool surfaces arena be beneficial to you? The Cool Roof Rating Council (CRRC) wants to hear from you! Sign up today to participate in a brief ...
Why FM approvals matter
By Dani Sheehan. FM approvals are helping shape the future of our industry by defining durability, accountability and risk management for commercial roofing systems. At its core, Factory Mutual (FM) is a unique organization with a dual mission. On one side, it operates as a global insurance provider. On the ...
New resources for designing buildings in a warming climate
By Jenny Yu. An interactive training course and a new brief provide guidance on cool roof technologies and their role in sustainable building design. As extreme heat events become more frequent and energy efficiency remains a top priority for building professionals, new educational resources are helping architects, contractors and ...
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