Date: Mar 2, 2023 Time: 9:00 a.m. - 10:00 a.m. (PT) John Kenney, Heidi J. Ellsworth and Karen Edwards share their passion for Cause Marketing in this Cotney Consulting - RoofersCoffeeShop Affinity Webinar. One of the leading trends in marketing, is to wrap your company's marketing around strong causes that resonate with ...
As the labor shortage intensifies, roofing companies are being forced to find new ways to not only recruit but retain labor. John Kenney with Cotney Consulting has taken a leading role in developing field leadership crew training that empowers employees and attracting new recruits. His training classes provide ongoing leadership ...
Strategic pricing isn’t just a matter of throwing out a number and hoping everything is all good. This session will discuss the critical steps of formulating your estimating structure, proper training of your estimators, and how to present your estimates in the most persuasive manner possible. Key Takeaways: Not Training Your Estimators ...
Join John Kenney and Heidi J. Ellsworth as they share tips, tricks and secrets to getting the most out of attending tradeshows. With the International Roofing Expo (IRE) just around the corner, John and Heid share how to not only gain valuable information and education from classes and events but ...
Join Heidi and John as they look to the future of podcasting, and maybe even inspire you to start a podcast for your own business.
Cotney Attorneys & Consultants presents- Creating Solutions with Cotney! We will be diving into the world of " Growing Brand Ambassadors" You don't want to miss this one!
Learn about how you can build your business using tools available online. John welcomes Heidi J. Ellsworth and Karen L. Edwards, both marketing consultants and part of RoofersCoffeeShop® to explore the tools that are available to roofing contractors on the site.
John Kenney, Karen Edwards and Heidi Ellsworth share top LinkedIn tips and advice to help roofing professionals use LinkedIn to grow their career and their business. Starting at the beginning, this trio talks about what is LinkedIn along with who should join and why. They will share statistics ...
John Kenney, Karen Edwards and Heidi Ellsworth present low budget ideas to enhance your marketing program. Find out how you can use public relations, email, social media and more while also working with distributors and manufacturers to add new dimensions to your marketing plan for very little extra money. To learn ...
Leveraging Your Association Memberships RoofersCoffeeShop is hosting an engaging Affinity Webinar, featuring industry expert John Kenney of Cotney Consulting Group in a discussion on how contractors can fully leverage association memberships to bolster their businesses. Hosted by Karen Edwards and Alex Tolle, the session covers how involvement in associations can provide ...