John Kenney - RCS, MCS, CCS & OCS Influencer
How diversifying with coatings opens new avenues for contractors
CCS Influencer John Kenney explains how coatings give contractors an edge in the industry. Expanding into coatings is one of the most innovative ways for roofing and building envelope contractors to grow without overhauling their business model. Your skills, tools and crew knowledge fit naturally into this space. The key is ...
Expanding through specialization
MCS Influencer John Kenney says adapting with skill and strategy is key to leading an evolving roofing and construction market forward. In the roofing and construction trades, growth doesn’t always come from getting bigger, but from getting sharper. Many contractors try to expand by adding more crews or chasing new ...
Staying sharp: How contractors can compete in a market shaped by mergers and acquisitions
RCS Influencer John Kenney says contractors who stay grounded in fundamentals will not only survive this era of consolidation but also emerge stronger. The roofing and construction landscape is shifting fast. Across the country, we’re seeing mergers and acquisitions roll through the industry, consolidating once-independent players under larger umbrellas. For ...
How roofers are rethinking business development
By John Kenney, Cotney Consulting Group. A strategic, long-term approach to business development helps align your roofing business with the right opportunities, partners and markets. Many roofing contractors are realizing that business development isn’t just about closing more deals or spending more on ads, it’s about something bigger. It’s the ...
Estimating and executing
By Emma Peterson. This training from expert John Kenney helps roofers not only estimate accurately, but work in the field more efficiently. One of the biggest challenges in the construction industry is managing labor and materials accurately and efficiently. This is a challenge that starts even before you step foot ...
How contractors can stay competitive amid mergers and acquisitions
MCS Influencer John Kenney says if you consistently show up with knowledge, integrity and quality, you’ll continue to grow no matter who’s merging with whom. The roofing industry has seen a steady wave of mergers and acquisitions in recent years. From private equity firms buying regional contractors to manufacturers consolidating ...
Learn how FCS simplifies budgeting in upcoming webinar
By Heidi J. Ellsworth. Register for this free webinar and learn how to translate scattered inspection notes into clear financial plans that align with client goals and timelines. FCS Roofing Software and Jobba Trade Technologies invite roofing professionals to the next session in the FCS Lifecycle Webinar Series focused on budgeting. This ...
How contractors can stay competitive amid mergers and acquisitions
CCS Influencer John Kenney says if you consistently show up with knowledge, integrity and quality, you’ll continue to grow no matter who’s merging with whom. The roofing industry has seen a steady wave of mergers and acquisitions in recent years. From private equity firms buying regional contractors to manufacturers consolidating brands, ...
Sustainability can become a business advantage for roofing contractors
RCS Influencer John Kenney says, when approached strategically, sustainability becomes a natural extension of quality work, not a separate initiative. Today's owners and designers often incorporate more environmentally responsible construction practices into their design requirements. What does this mean for roofing contractors? It can be both a challenge and an ...
The September 2025 R-Club Rundown is here!
Check out the latest episode of our R-Club Rundown series to learn the latest updates and perks of being in the R-Club! The latest episode of our latest web series, R-Club Rundown, is here! Join Multimedia Manager Megan Ellsworth and R-Club Coordinator Alex Tolle for the September 2025 episode of our ...







