Maximizing value: Proactive roof maintenance is the best solution

By Centerpoint Connect. 

The combination of preventive roof maintenance and efficient roofing software will keep you organized while consistently exceeding customer expectations. 

In the construction industry, proactive roof maintenance provides advantages that extend far beyond simple peace of mind. Embracing this proactive approach to roof care not only ensures the longevity and performance of the building, but also brings substantial cost savings and other benefits to both customers and roofing contractors. 

Customer benefits 

The benefits to a customer are many; besides the peace of mind from being proactive there are substantial savings. Proactively repairing and maintaining roofs are one third of the cost of reactive repairs, and you avoid a full tear off at the time of the first re-roof. A worn-out roof with dry insulation can be re-covered successfully, but any roof with wet insulation needs to be completely removed.  

You will also eliminate premature roof failures. Industry statistics point out failure rates in the initial three years of a roof, as well as roofing and construction litigation, are almost nonexistent. Continuously maintaining roofs means customers won’t need restoration services. Repairs remain within the maintenance expense budgets and you will be protecting the building from hidden damage caused from leaks. By protecting the insulation R-value and the interior finishes, you will provide energy savings and protect the owner or property manager’s image. Increased tenant satisfaction means renewed leases and long-term relationships between property owners or managers and customers. 

Other benefits include: 

• Providing safety to customers and employees, particularly in retail environments. 
• Providing employee comfort and pride, resulting in a positive atmosphere. 
• Protecting the manufacturer roof warranty by using licensed repair techs, manufacturer specs for repairs and approved materials. 
• Providing beneficial use of the manufacturer warranty if required e.g., product failures.  
• Protecting from severe weather (proactive) such as wind uplift protection. 
• Providing clear drainage.  
• Providing early detection of damage due to traffic, weather or debris. 
• Providing design assistance for new penetrations or additions.  
• Providing inspection and repair of non-roof components such as roof top equipment, curtain wall or masonry. 
• Providing attention to those construction details that require maintenance such as pitch pockets or caulking. 
• Tracking of warranty requirements, requirements for renewals and extensions and notice of warranty expiration. 
• Providing asset management summary data for capital and expense budget decision-making. 

Roofing contractor benefits 

These programs allow the contractor to be proactive and therefore provide a high level of service to customers. This creates positive relationships with customers as we are correctly viewed as having the same interests as the customer, namely making their roof perform. They will also give the contractor repeat business and a partnership with the customer as the provider of any future roofing solutions. There are numerous positives that flow from this trust relationship, including: 

• Re-roof opportunities  
• Referrals 
• Expanded business opportunities with additional client properties or regions 
• Involvement with clients as they set priorities and budgets for roofing dollars 

Preventive roofing programs also give contractors the ability to schedule consistent work, allowing for the efficient use of resources all year long. This is critical in the utilization of service and construction resources all year long. 

Roofing software with a field interface allows processing and collection of data seamlessly for roof service scheduling, roof service management and roof service dispatch. 

The roofing contractor develops strategies with the customer to maximize the use of every roofing dollar in their budgets. Create strategic relationships to make those strategic clients your customers for life. 

Original article source: Centerpoint Connect