By Heidi J. Ellsworth.
At The Coffee Shops™, we are committed to sharing timely industry information while supporting the associations that move roofing forward. Organizations like the Roof Coatings Manufacturers Association (RCMA) play a vital role in advancing education, advocacy and innovation, and we are proud to help promote their work and encourage membership across the industry.
That momentum is clear in 2026. Under the leadership of President Josh Poole, RCMA continues to expand its impact through growing contractor engagement, strong technical initiatives and new leadership guiding the association forward.
RCMA recently welcomed new board leadership, including George Daisey of Dow Chemical Company as supplier vice president, along with Brent Crenshaw of EPS Materials and Jayne Rollason of Polyglass USA, Inc. as directors. Their experience and commitment reflect the strength of leadership shaping the future of roof coatings.
A key focus continues to be RCMA’s growing Contractor Membership, bringing applicators into the conversation around codes, standards and best practices. This inclusion ensures that real-world insights are helping guide the industry while giving contractors access to technical resources, education and valuable industry connections.
RCMA is also advancing technical excellence with resources like Coatings Tech Note 6 on white roof coatings, providing practical guidance on performance, application and energy efficiency. At the same time, member companies are driving innovation across the industry, with SOPREMA USA and Fluid Applied Roofing (FAR) recognized at the 2026 International Roofing Expo (IRE) for their award-winning technologies. Collaboration remains at the core of RCMA’s success, with new members like BITEC® and AB Specialty Silicones strengthening the association’s network and expertise.
Looking ahead, the RCMA 2026 Fall Meeting, taking place October 7–8 in Atlanta, Georgia, will bring together industry leaders, technical experts and decision-makers for two days of collaboration and forward-thinking discussion. For contractors, manufacturers and suppliers, this is the time to get involved.
Plan to attend the Fall Meeting and be part of the conversations shaping the future of roof coatings.
Learn more about Roof Coatings Manufacturers Association (RCMA) in their Coffee Shop Directory or visit www.roofcoatings.org.
As CEO of The Coffee Shops, Heidi has been working and writing in the construction industry for over 30 years. She is active in many associations including founding National Women in Roofing and Roofing Technology Think Tank (RT3). She is passionate about helping to shine a light on the construction industry and creating win-win-win scenarios!
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