SOPREMA U.S. launches new translation tool in mobile app to empower multilingual communication

To highlight this advancement, SOPREMA has produced a brief video that demonstrates how the translation feature enhances communication and accessibility for today’s multilingual workforce.

SOPREMA U.S., a leading manufacturer of roofing, waterproofing, and building envelope solutions, is proud to announce the latest enhancement to its mobile app—a powerful new translation tool designed to make information more accessible to a diverse workforce. The app, originally launched earlier this year, enables users to navigate the full SOPREMA website in a streamlined mobile experience. Now, with the addition of the translation tool, users can translate product resources into 30 languages.

To highlight this advancement, SOPREMA has produced a brief video that demonstrates how the translation feature enhances communication and accessibility for today’s multilingual workforce.

Watch the video: Sop’Direct

This new feature brings critical documents such as technical data sheets, product data sheets, and safety data sheets within reach for teams working across language barriers. Whether on the jobsite or in the office, users can access accurate, real-time translations that support understanding, safety, and productivity.

“With SOPREMA’s translating tool, we’re not just translating words—we’re unlocking potential and communicating within the industry,” said Tupac de la Cruz, SOPREMA customer and operations manager for Roofing Solutions. “By breaking down language barriers and streamlining communication, we’re empowering every user with the knowledge they need to work smarter, safer, and more connected.”

The tool is a direct response to the needs of SOPREMA’s diverse customer base, which includes contractors, architects, distributors, and facility managers across the country. By integrating translation into the mobile platform, SOPREMA continues to deliver on its commitment to innovation, accessibility, and customer success.

“Our goal is to make it easier for our customers to do business with us,” said Jen Grisez, Director of Marketing. “This translation feature represents a big step forward in making sure that important product information is always available, always understandable, and always at your fingertips.”

The SOPREMA app, Sop’Direct, is available now for download on both iOS and Android devices directly from your mobile device’s app store.

For more information about SOPREMA and its products, please visit www.soprema.us.

About SOPREMA

SOPREMA is a global leader in roofing, waterproofing, wall protection, and civil engineering solutions, driven by a relentless pursuit of innovation, sustainability, and product excellence. SOPREMA U.S. is headquartered in Wadsworth, Ohio and operates manufacturing facilities across the country, providing high-performance building envelope solutions tailored to the needs of the North American market. The comprehensive product portfolio includes SBS and APP-modified bitumen, PMMA/PMA liquid-applied membranes, synthetic PVC membranes, air and vapor barriers, below-grade waterproofing, vegetative roofing and indoor BioWall solutions, silicone and acrylic coatings, and accessories. Backed by a legacy of proven performance and technical expertise, SOPREMA U.S. partners with architects, contractors, and building owners to set the standard for durability, reliability, and sustainable construction.