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Sales & Marketing
ServiceCon 2025
The #1 event to grow or start your service department is coming to Houston, Texas in March! ServiceCon is a two-day event designed to bring together industry leaders, service growth experts and roofing contractors. ServiceCon was last held in Dallas, Texas, in May 2023. With the addition of new event contributors, ...
Looking to replace your roof? Good news. Every dollar you spend will increase your home resale value
By Westlake Royal Building Products/Roofing Solutions. When considering home retrofits and which ones to complete, it’s wise to consider the options that will grow your home’s resale value. Editor's note: Share this information with your customer's who are considering replacing their roof. According to the 2022 Remodeling Impact Report, there are just two ...
One virtual step forward, one leap for digital sales
By Emma Peterson. Learn how Roofle is pushing the industry forward and improving the digital sales process for contractors and their customers. While at the 2024 International Roofing Expo (IRE), Karen Edwards hosted Travis Harvego and Mike Goldenstein from Roofle at the RoofersCoffeeShop® soundstage. Travis is the company’s CEO, ...
The organic recipe for roofing referrals
By Equipter. Find ways to exceed customer expectations on every roofing project and reap the rewards when they refer you to all their friends and family. We may live in the internet age, but word of mouth and referrals remain the gold standard for excellent roofing companies. Personal recommendations from ...
Get more leads, win more jobs
By Dani Sheehan. Give accurate quotes for Owens Corning products at record speeds online and on-site with Roofle’s platform collaboration. Staying ahead of the competition requires innovation and reliability. That’s why we’re thrilled to introduce the newest integration between Owens Corning and Roofle, a collaboration designed to transform how contractors ...
Build a better invoice!
By Corey Mann, Leap. Save money and time by upgrading your invoice generation processes. Unfortunately, the standard practices for invoicing in the contracting world are increasingly outdated. These older strategies of manual paperwork actually cost a business lot of time and money, whereas newer invoicing practices could better allow for ...
Master every sales appointment with the right conversation
By Project Map It. The key to success is listening to the needs of your customer base as much as having the best products and services. By building rapport, showing your company’s value and effectively communicating, your success rate will soar. In our competitive market, growing your business can seem ...
Boost your profits with proper sales management
By Anna Lockhart. Implementing sound, streamlined management practices across your business can elevate your success. Sales are critical to the success of a contracting business. Although quality installations, superior customer service and high-end products are essential, they won't matter without projects lined up to work on. Many contractors struggle ...
3 tips for social media success
By Heather Vogt, Creativate. Learn how to better promote your brand using social networking. Social media has proven to be undeniably powerful over the decades. Evolving from the days of your Myspace top eight to the extensive personal and professional networks across platforms we know today, it has become ...
7 strategies for generating more leads
By Corey Mann, Leap. Learn how to secure a steady stream of quality leads for your business! In an industry as competitive as roofing, the difference between a successful and unsuccessful business is often dependent on who can get leads consistently. Building a strategy for generating and managing good leads ...
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