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Sales & Marketing
The must-have social media for professionals: LinkedIn
By Michelle Miller, Creativate. Fully optimizing and leveraging LinkedIn to grow your business takes consistency and dedication. LinkedIn is a social media networking site that is made for professional usage. It allows users to grow their businesses through networking and communication. With over 700 million professionals using the site, ...
How to leverage job site protection as a powerful marketing tool
By IKO Industries. Job site protection systems such as the Catch-All protect your clients’ homes and prove your workmanship along the way. The goal for many businesses is to have customers recognize and seek out their services without even talking to a sale representative. In order to achieve ...
Finding your edge in a roofing sales pitch
By Equipter. Differentiating yourself from your competition is crucial to a successful pitch. Find out how the Equipter 4000 can be the edge you need. Before a project starts or you can get on the roof, it’s important to nail your sales pitch. And part of doing that is ...
Providing quality reports that help you close more leads
By Jobba. Building better roof inspection reports strengthens a contractor’s professionalism and sales process, making them more competitive. Communication is key at all levels of the roofing industry, whether it be internal between team members or external with manufacturers, subcontractors and clients. It is well-known that strong customer relationships ...
Why roofing contractors should consider offering financing
By Corey Mann, Leap. Set yourself apart from the crowd and improve your customer relations by incorporating financing into your business processes. Homeowners are facing increasingly high costs for day-to-day items such as groceries, which lets larger maintenance things such as roof repairs and replacements get pushed further onto ...
Incentivizing your sales for success
By Emma Peterson. Learn how to close more leads and grow your business using the right partnership. In episode 3 of the CoffeeCast series, Karen Edwards spoke to Jon Gardner and Caleb Nelson about how contractors can utilize Destination Motivation to grow their businesses. Jon is the head of Owens ...
Revolutionize sales coaching with virtual ride-alongs
By Dani Sheehan. Increase close rates by more than 40 percent when you use Rilla to help you grow your metal business. Sherwin-Williams' MetalVue program stands out as a game-changer in the metal roofing industry, offering manufacturers and contractors a strategic approach to boost their business. A key business and ...
How employing data analytics keeps sales teams relevant in the digital age
By Ingage. Through leveraging data insights, sales teams can build a stronger customer base. Historically, the sales team has released their company’s information about products and services to the buyer, they acted as a translator and go-between. But in the age of the internet, that information is now in ...
From managing projects to leveraging data, software can help
By Corey Mann, Leap. See how the right software solution can improve every part of the process, from lead generation to upselling when you automate your roofing project management. When it comes to planning a roofing project, there are several steps that must happen before even stepping onto the roof ...
Unveiling new sales tools and integrations at RCAT 2024!
By Jesse Sanchez. RoofScope's latest tools boost efficiency and empower roofing professionals to streamline their sales process. At the Roofing Contractors Association of Texas (RCAT) 2024 show, RoofScope made a significant impact with its new tools designed to enhance efficiency for contractors, carriers and adjusters. Megan Ellsworth interviewed Joseph from ...
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