Dave is an entrepreneur, coach and mentor for multiple small- to medium-sized businesses that are seeking to: a) enhance insights and business skills, b) create value through strategic differentiation and/or c) implementation of significant change.

His responsibilities have included global marketing director at Johnson and Johnson, chief marketing officer (CMO) and board of firectors at GAF, CMO at Armstrong World Industries and CMO for Champion Home Improvement. He also served as a National Roofing Partners (NRP) board member. Dave has also enjoyed a career as a professor covering every business subject. This includes Indiana University, Rutgers, Babson and Bentley.

Dave is the creator of many initiatives enjoyed by roofing contractors nationally. This includes creating the Master Elite (steep-slope) and Master Select (low-slope) business building initiatives. He also created educational programs including the Center for the Advancement of Roofing Excellence (C.A.R.E) and Wealth Builder conferences.

Visit our website.

People. Performance. Results.

Providing clients holistic business consultancy services; tailored to your individual needs and circumstances, with a specific focus on talent management, organizational development, leadership, sales and customer service.

Leadership

• Guidance and counseling
• Coaching and mentoring
• Board advisory
• Management advisory

Strategic

• Competitive advantage
• Value creation
• Market research and data analysis
• Significant challenges and solutions

Personal

• Challenges and opportunities
• Leadership transitions
• Culture immersion
• Career counsel and practical planning

Tactical

• Motivation planning
• Productivity planning
• Promotion and advertising
• Incentives and compensation

Contact us today!

Latest Podcasts

Dave Harrison & Steve Little - A Pulse Check on Roofing

In this episode of Roofing Road Trips®, host Megan Ellsworth leads a timely conversation with Dave Harrison of Dave Harrison Consulting and Steve Little of KPost Roofing and Waterproofing on the current state of the roofing industry. The discussion takes a grounded look at economic pressure, labor challenges and evolving ...
Listen to the Podcast

Dave Harrison - The Dave Harrison Approach

In this Roofing Road Trips®, Heidi Ellsworth sits down with industry veteran Dave Harrison to map out his decades-long journey in the roofing and building products world and explore what he’s offering now. From his years as a CMO with major manufacturers to founding his own consulting firm, Dave brings ...
Listen to the Podcast

Latest Webinars

Dave Harrison Consulting and Mammoth Roofing and Solar

Who doesn’t need a coffee break? Join RoofersCoffeeShop for a coffee break this third Tuesday of the month at 10 am PT. In the September 2025 Coffee Break, we are joined by Dave Harrison Consulting. Be sure to tune in to receive a free hour consultation from Dave! We will ...
Watch the Webinar