Erica Reed

In this episode of Stories from the Roof, Megan Ellsworth visits with Erica Reed, vice president of construction operations of 123 Exteriors, to talk about her journey in roofing. As an experienced leader with a demonstrated history in the construction industry, skilled in negotiation, sales and conflict resolution, Erica became the first female general manager at 123 Exteriors. Now, as vice president of operations, she shares her invaluable perspectives on leadership, efficiency and profitability. Whether you're a seasoned entrepreneur or new to the field, join us as Erica shares her story full of practical insights to navigate challenges and seize opportunities effectively in today's competitive business landscape.

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