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Shane Millwood - Reinventing Roof Coatings with Storm Breaker

In this Roofing Road Trips® episode, Karen Edwards welcomes Shane Millwood, VP of sales for BITEC, to discuss the recent transformation at the company as they consolidate their roof coatings lines under the innovative Storm Breaker brand. We’ll explore the reasons behind the transition, the benefits for the sales team and customers, and what this means for the future of roof coatings. With a focus on versatility and performance, the Storm Breaker brand is set to lead the market in solutions for low-slope roofs.

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UP TO THE MINUTE

ARCA Expo puts relationships at the center

The Arizona Roofing Contractors Association’s annual Expo helps roofers build ...

Building long-term roofing relationships

By Jesse Sanchez. How a responsive repair and maintenance department ...

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Shane Millwood - Reinventing Roof Coatings with Storm Breaker

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