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By Emma Peterson. Todd Farr discusses EVERROOF's ever-expanding product offerings ...
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EVERROOF’s portfolio of roof coatings

EVERROOF’s portfolio of roof coatings
July 25, 2026 at 9:00 a.m.

By Emma Peterson. 

Todd Farr discusses EVERROOF's ever-expanding product offerings at FRSA 2026. 

EVERROOF began as a family owned private label manufacturer for some of the largest roofing companies in the world. Now, three decades later, they are a part of the American Polymers Network of Companies (along with companies like General Coatings), they are still family owned, boast five manufacturing facilities across California and Texas and have their own brand label that they sell under.  

To learn more about how the company has grown from a behind-the-scenes industry giant to center-stage star of roofing coatings, Megan Ellsworth interviewed Todd Farr, their national sales manager, at the recent Florida Roofing and Sheet Metal Association (FRSA) show.  

When it comes to roof coatings, EVERROOF has it all. Todd explained, “In terms of restoration coatings, we have everything from silicones and acrylics to urethanes and mastics with warranties ranging from 10-year to 20-years. Their wide portfolio includes contractor-favorite products such as EVER-SILIC® HS, which is a reflective, high solids silicone roof coating that is also roller-grade. Todd went into more detail of what this means, sharing, “Being roller-grade means it has really nice hanging properties and does really well on things like parapet walls.” 

He also mentioned the EVER-CRYLIC® ROOF FLASH, EVERROOF’s high-solids, single-component acrylic elastomeric mastic. EVER-CRYLIC ROOF FLASH is ideal for sealing and waterproofing penetrations, seams and terminations. As Todd described it, “It’s a game changer, you can lay more down in one pass (up to four gallons a square), so it’s not just a great product in terms of performance, but it’s great in terms of saving you labor.” And last but not least, Todd teased a new service line full of caulking tubes and other products that will help “service clients during the rainy season.” 

Want to hear more about this new service line and the other products in EVERROOF’s portfolio? Watch the whole interview!

Learn more about General Coatings in their Coffee Shop Directory or visit www.generalcoatings.net.


About the author

Emma Peterson

Emma is the senior content developer at The Coffee Shops and AskARoofer™. When she's not working or overthinking everything a little bit, she enjoys watching movies with friends, attending concerts and trying to cook new recipes.


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UP TO THE MINUTE

By Emma Peterson. Todd Farr discusses EVERROOF's ever-expanding product offerings ...
By Emma Peterson. How the Farnsworth Group combines research and ...
Read More
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