From accidental roofer to industry disruptor

By Jenny Yu.  

Adam Sand built Roofing Business Partner to help high-growth contractors turn strong sales into sustainable enterprises. 

Adam Sand had no intention of working in the roofing industry. But, after stints as a bodyguard, car salesman, vacuum cleaner salesman and tanning salon owner, roofing was the career that stuck for him.  

It all started in the mid-2010s, when Adam was trying to help a friend who was struggling with their own career in roofing. “My best friend at the time was a roofer and never had any money. And I thought, why don't you start a roofing company? So, I ended up helping him start a roofing business, trying to solve problems from an outsider's perspective,” Adam shared in a recent episode of Roofing Road Trips®. “It turned into a business called Roofing Business Partner.” 

So, what started out as helping one roofer has transformed into an integrated vertical operating partner dedicated to transforming high-growth roofing companies (typically $3 million –$25 million in revenue) from chaotic operations into systematized, scalable enterprises through innovative systems and process optimization.  

“We’ve worked with over a billion dollars in roofing revenue. We’ve talked to a lot of people who are great at roofing, great at sales. They’ve built something real, but they’re usually hitting a ceiling. When business owners get to that place, we try and bring operational fluency,” Adam explained.  

In order to deliver that operational fluency, Roofing Business Partner bridges a critical gap in the industry. “We understand roofing and tech, which is hard to find,” Adam said. “We’ve built a team of around 20 people; we’ve hired tech people and taught them roofing, and we took roofing people and taught them tech. Now, we have unified platforms that connect sales, production, finance, marketing — all of that so businesses can get predictable growth.” 

In today’s softer economy, Adam emphasized the importance of tight operations and processes. “A lot of people are realizing that they took their eyes off of important fundamentals. They were living in an always growing, money printing world. That bubble has popped,” he said. “Roofing is now an equity market. There are people who think about roofing in terms of decades, not days. The competition is getting a lot stiffer; the invisible hand of capitalism is working every day.” 

The best way to face these more turbulent times? Embrace the changing winds. “There needs to be disruption in the roofing industry, and it's happening,” Adam stated.  

Listen to the podcast or Watch the recording to learn more about how Roofing Business Partner helps businesses overcome stagnancy and achieve success.