How to Optimize Your Sales Process

By Cass Jacoby, RCS Reporter. 

Ingage CEO Dean Curtis explains how the right sales presentation technology can be a game changer for your sales team. 

In Season 4, Episode 5 of Roofing Road Trips, Heidi J. Ellsworth meets with the CEO of Ingage, Dean Curtis, to discuss how sales presentation technology will revolutionize your sales process. Ingage has designed a new way of creating, implementing and tracking sales presentations. In the podcast, they discuss how to use this platform to close deals and keep sales information up to date. Listen in and learn how to incorporate this technology in your business.  

Ingage is a cloud-based, interactive sales presentation software, designed to boost your sales efficiency with highly engaging and interactive presentations that are as dynamic as your company. “We have a platform that helps people create amazing powerful presentations, [and] gives them a platform to easily share them with their team,” says Dean.  

Dean has spent most of his career in technology. “I got into technology as a technical salesperson, teaching people how to implement the ins and outs of technology,” Dean tells Heidi. He says he was drawn to work with Ingage because of “this intriguing idea of democratizing the creation of great presentations and making sure your team had access to them.” 

Dean speaks on the cloud-based presentations and how they work to share up-to-date content on any device instantly so that you can be sure that your team always has the latest version of the presentation on and offline.  

“We hire our sales team to be amazing at selling. I don't hire salespeople to create sales content. That's why I hire marketing people,” says Dean. “There's this ever-important balance between sales and marketing alignment that we feel like we help with, because the sales team gets a deck that's exactly the same every time.” 

Dean also talks about Ingage’s unique ability to measure results within your presentation, understand the impact on your business through rich analytics and empower your sales managers to make informed decisions. 

“We can provide heat maps. Imagine a heat map of a presentation which shows you...who spends time and where people are spending the most time within a presentation,” says Dean. “It creates the opportunity for better conversations, lead by ‘I’ve noticed this. What can we do better? How can we improve?’ And that is just game-changing for a sales team.” 

Listen to the entire podcast to learn more about how to use sales presentation technology to improve and streamline your sales process.  

Learn more about Ingage by visiting their RoofersCoffeeShop® directory or by visiting www.ingage.io.