Tracking the reroofing market

By Emma Peterson. 

PIMA president Justin Koscher breaks down what the Q4 Market Index Survey for Reroofing reveals.  

From 2025 policies related to immigration and tariffs to rising housing costs, there are a lot of different factors that are affecting the reroofing market this year. To track the actual effects of these factors, a group of national roofing industry trade associations sends out a survey called Market Index Survey for Reroofing.  

The goal of this survey is to track annual and quarterly changes in the roofing industry so that we all gain better insight into the successes and gaps of the reroofing market. And here at The Coffee Shops™, we are lucky to have Justin Koscher, president of the Polyisocyanurate Insulation Manufacturers Association (PIMA), giving us quarterly updates on what the survey is finding. Here’s an overview of what was reported in Q4 of 2025.  

Survey demographics 

• 75% roofing contractors 
• 25% roofing consultants 
• 90% working primarily in low slope or a blend of low and steep slope 
• 10% operating only in steep-slope roofing 

Material usage 

• 23% of roofing contractors who participated reported that the volume of materials installed increased in Q4 2025 compared to Q4 2024 
• 34% reported no change 
• 43% reported a decrease in materials installed

Customer inquiries 

• 24% of all respondents reported that customer inquiries increased for Q4 2025 compared to Q4 2024 
• 31% reported no change 
• 45% reported a decrease 
• The Customer Inquiries Index for the total industry dipped into negative territory for Q4 2025, dropping to 39.0 from 47.5 for Q3 2025.  

Please note: The Customer Inquiries Index is based on a 0 to 100 scale. A score of 50 or higher suggests expansion or optimism, while a value below 50 indicates contraction or pessimism.  

Project contracts 

• 28% of all respondents reported that project contracts increased for Q4 2025 as compared to the same quarter previous year 
• 34% reported no change 
• 38% reported a decrease 
• The Project Contracts Index for the total industry fell into negative territory declining to 45.2 for Q4 2025, down from 50.5 for Q3 2025.

Please note: The Project Contracts Index operates on the same scale as the Customer Inquiries Index. 

Project backlog (as of January 2026) 

• 28% of respondents reported a project backlog of three months or longer 
• 26% of respondents reported no project backlog  
• 45% of respondents reported a backlog of one to two months 

The takeaways 

According to the results, all business segments experienced a negative customer inquiry sentiment for Q4 of 2025. As for project contract questions, only businesses engaged primarily in low-slope roofing reported a positive outlook (rising to 52.0 for Q4 2025 from 48.9 for Q3 2025).  

The slowness of the market indicated by these two numbers is further supported when looking at the project backlog, which saw a nine-point decrease compared to the percentage of respondents that reported a backlog of three months or longer in October 2025.  

Want to help collect more powerful data like this? Look out for the Q1 2026 survey coming in April!