Unlock revenue growth at IRE 2025

By Dani Sheehan.

Don’t miss this presentation to learn how digital innovation can transform your roofing business.

The International Roofing Expo (IRE) is back for 2025, and as always, it’s going to be an unmissable event for roofing and exteriors professionals. This February 19-21, 2025, in San Antonio, Texas, IRE remains the largest and most influential gathering in the roofing industry, with over 65 years of proven success. From cutting-edge products to hands-on education and invaluable networking, IRE offers everything you need to stay ahead in this ever-evolving industry.

One of the standout sessions at this year’s event is Roof Hub’s educational session, “Unlocking Revenue Growth Through Digital Innovation: Strategies for Success.” Presented by Kevin Carfa, VP of digital operations at SRS Distribution and Patrick Garcia, senior VP of engineering at SRS Distribution, this session will take place on day two of the event, Thursday, February 20, from 9:45 a.m. to 10:45 a.m.

Roof Hub’s session is designed to help roofing contractors navigate the rapidly changing digital landscape and discover how to drive growth through technology. Participants will gain insights into the latest trends and emerging technologies reshaping the residential roofing industry. Kevin and Patrick will share practical strategies for leveraging digital tools, integrations and automation to boost sales, expand market reach and increase revenue in a competitive environment.  

Kevin brings nearly two decades of experience in eCommerce and digital marketing to his current role. Known for his data-driven approach and focus on customer experience, Kevin has a proven track record of delivering innovative solutions and driving value across large-scale systems.

Patrick has led significant digital transformations since joining SRS in 2017 to enhance operations and profitability through strategic initiatives. With over 23 years of experience in distribution and technology innovation, his leadership emphasizes efficiency, growth and competitive advantage.

With exhibitors showcasing groundbreaking products, demonstrations of cutting-edge equipment and endless networking opportunities, you’ll leave the expo inspired and equipped to elevate your business.

Reserve your spot now and make IRE 2025 the starting place for your revenue growth this year!