Unfortunately, sales is too often seen as a male-driven industry, where aggressive alpha-types rise to the top. But buying into that stereotype when you’re hiring can be detrimental to a team’s performance, especially when you consider the range of communication and relationship-building skills that are required to generate success in a modern sales environment.
WOMEN IN SALES will highlight the many reason why women are predisposed to being GREAT sales people, why they’re unrepresented in sales, and what employers need to know to help their saleswomen win the sale and rise to the top of their sales team.
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